Is lead generation software just for big corporations?

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How small businesses are embracing new lead generation software to boost sales and exposure

Lead generation software is making a huge difference across the board when it comes to finding who is visiting a website and, more importantly perhaps, what they are doing when they get there. The old days of ‘visit counters’ seems very long ago but it is extraordinary to think that some people who don’t do much upgrading of their web presence are still relying on something this basic – it is next to no help to simply have raw numbers. What is needed these days is as much detail as can possibly be gathered and lead generation software puts it all at the small business entrepreneur’s fingertips. Continue reading →