Nearly every single company from small to large businesses need public relations. The big question for small businesses in particular is: can I hire staff to keep the PR in house or should I hire a PR agency instead? [Read more…] about The PR Dilemma: keep it in house or hire an agency?
As the new year is well under way and a whole host of new blogs have begun to spring up like little snowdrops all over the internet, one thing is for certain: some truly great and inspirational content will soon be as dead as a dodo, [Read more…] about 5 Priceless Tips for Marketing Your Blog
How small businesses are embracing new lead generation software to boost sales and exposure
Lead generation software is making a huge difference across the board when it comes to finding who is visiting a website and, more importantly perhaps, what they are doing when they get there. The old days of ‘visit counters’ seems very long ago but it is extraordinary to think that some people who don’t do much upgrading of their web presence are still relying on something this basic – it is next to no help to simply have raw numbers. What is needed these days is as much detail as can possibly be gathered and lead generation software puts it all at the small business entrepreneur’s fingertips. [Read more…] about Is lead generation software just for big corporations?